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DBS Bank

AVP-Associate, Digital Marketing Manager, Marketing, GSMC

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  • Posted 19 hours ago
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Job Description

Responsibilities

As an Associate at MarTech, you will be responsible for integrating marketing and technology to grow business efficiently. You will need to create/ edit engaging ad assets in both static and animated image formats and html codes, and be in charge of planning and implementing data-driven marketing campaigns and strategies that incorporate ever-changing AI technologies, as well as managing external media and creative production vendors. Responsibilities include but are not limited to:

  • Develop and curate engaging marketing content, including text posts, images, videos, and interactive elements, aligned with business goals and tailored to various social media platforms; continuously monitor performance and prioritize resources strategically to drive business impact
  • Initiate AI-powered digital marketing campaigns for various consumer banking products and services, including deposits, investments, insurance, and mortgages
  • Utilize Adobe Analytics for advanced data visualization, creating real-time dashboards that deliver actionable insights to stakeholders and support data-driven decision-making
  • Understand business priorities, user needs, and technical feasibility to plan and execute digital marketing solutions through continuous experience that align with organizational goals
  • Ensure brand consistency and cohesive brand experience by maintaining uniformity in messaging, tone, visuals, and overall brand identity across all platforms and customer touchpoints

Qualification / Required Skills

  • Bachelor's degree in marketing, communication, or a related field
  • 3+ years of hands-on experience in social media marketing, digital marketing technology, data analysis, or user experience
  • Proficiency in design software such as Adobe Creative Suite (including Adobe Photoshop and InDesign), and AI-powered imagination/ animation/ musicgenerators such as Midjourney, Luma, Kling, SUNO, etc.; familiar with Google Analytics, Adobe Analytics, and Adobe Targeting
  • Demonstrate creativity, decisiveness, and resilience, and have a growth mindset and passion about digital marketing technology and innovations
  • Demonstrate exceptional interpersonal and communication skills
  • en

Primary Location

Taiwan

Job

Marketing and Communications

Schedule

Regular

Job Type

Full-time

Job Posting

Dec 4, 2025, 6:55:20 PM

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About Company

Job ID: 135923033

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