(Sr.) Global Partner Program & Marketing Manager

Join Trend Join New Generation

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Job Summary

Are you looking for a global-facing role where you can collaborate across regions and functions - and make a real impact by empowering business partners Join our Global Partner Program and Strategic Alliances Team and help shape the future of our partner ecosystem!

We're looking for a versatile and results-driven Partner Program & Marketing Manager to lead the design and execution of our global partner programs and co-marketing initiatives. This is a unique opportunity to blend program management and partner marketing, working across functions and time zones to accelerate partner-driven growth.

Key Responsibilities

1.Partner Program Management:

-Design and manage the end-to-end partner program, including tiers, benefits, onboarding, and enablement processes.

-Design and execute recruitment, evaluate, and onboard related partner programs to align with strategic business goals.

-Maintain and improve partner tools and resources, including Trend Partner Portal, training materials, and documentation.

-Monitor and analyze partner performance and program effectiveness, providing regular reporting and optimization recommendations.

2.Partner Marketing:

-Develop and execute partner marketing campaigns with regional channel teams and partners to generate awareness, leads, and pipelines.

-Create co-branded content such as partner incentive program, case studies, solution briefs, email campaigns, and event materials.

-Collaborate with internal marketing and design teams to build and maintain scalable partner marketing assets and toolkits.

-Manage communication channels with partners, including newsletters, announcements, and campaign updates.

-Track and report on marketing metrics and partner campaign ROI.

Who We're Looking For

-5+ years of experience in partner programs, partner marketing, channel management, or a related field.

-Strong command of English, both spoken and written, with the ability to communicate effectively in a global environment.

-Excellent communication, collaboration, and relationship-building skills across internal teams and external partners.

-Flexibility to work across global time zones - some meetings may take place in early mornings or late evenings

-Proven success in building and scaling partner programs and co-marketing initiatives.

-Strong project management skills with attention to detail and ability to manage multiple priorities.

-Strong understanding of partner ecosystems (resellers, service partners, tech alliances, SIs, etc.)

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