Social Media Director for California Sports Sunglass Brand (Cycling, Baseball, Racquet)

***Please DM our company Linkedin page or mark as top choice with a message as to why you are the ideal candidate for the job and include your connection to sport, whether it be as a fan or as a participant. ***

Company Description

Supacaz is a market and design leader in high-performance cycling products, including accessories, apparel, tools, and shoes. Known for fusing cutting-edge technology, innovation, and style, Supacaz continues to shape trends in the cycling industry. Since its establishment in 2012, the company has achieved remarkable growth, doubling or tripling its sales annually. With offices in California, Taipei, and Tokyo, Supacaz offers a dynamic workplace for self-motivated individuals passionate about cycling and their craft.

Role Description

This is a full-time, on-site role located in Taipei for a Social Media Director at Supacaz. The Social Media Director will oversee the development and execution of innovative social media strategies to drive engagement and brand growth. Responsibilities include managing social media accounts and content, implementing social media optimization (SMO) techniques, strategizing content creation, and fostering public relations. The role also involves tracking performance metrics and managing communication with audiences to ensure alignment with the brand's identity and goals.

Qualifications

• Expertise in Social Media Marketing and Social Media Optimization (SMO)
• Proficiency in crafting and implementing effective Content Strategies
• Strong Communication and Public Relations skills
• Experience managing social media campaigns and analyzing performance data
• Excellent organizational, leadership, and creative thinking abilities
• Passion for cycling and understanding of the sports and lifestyle industry is highly desirable
• Bachelor's degree in Marketing, Communications, Public Relations, or a related field
• Proficiency in social media analytics tools and platforms