Job Description
This role will lead and drive an integrated and cohesive joint business partnership with the Key Accounts, which will be represented cross-functionally to build a deep understanding of our key customers business, anticipate industry and customer trends, and develop strategies to stay ahead of the competition in driving towards market leadership.
- Transform assigned key accounts from transaction business mode to partnership business mode
- Inspire, influence commercial key stakeholders for mutual success
- Create a more sustainable business partnership working pattern in assigned key accounts.
- Lead JBP key initiatives and negotiation including category insights, new wearer, retention, trade-up basket size
- Deliver assigned national key accounts sales target and grow the potential of total business.
- Drive superior customer relationship for exclusive support and finally become the supplier of choice to win in the channel.
- Lead and coordinate multi-functions and regional key stakeholders to complete accounts projects and achieve goals.
- Have high-level strategic thinking for better operational results and set up a successful CBT
Responsibilities
- Strong understanding of customers strategies and channel insights.
- Drive a win-win commercial solution to achieve sales target in each assigned key account.
- Identifying key account opportunities for an integrated plan to roll-out
- Have a deep understanding of the business dynamics and record it in a systematic way for internal update and strategies adaptation.
- Accountable for accurate forecasting of products mix based on demand offtake trend; to coordinate with ASMs/SC/MKT/FIN for an inclusion in weekly/monthly/quarterly forecasting (DMR) requirements
- Create and drive solid strategies to grow sales and in-store share; can influence key decision makers to support CVI as category captain to focus; can maintain channel consumers loyalty; can implement associated channel plans in the storefront under regular dashboard.
- Design, prepare and present business plans for all key accounts and agree on trade promotions and consumer promotions with strategic thinking and long-term development.
- Prepare and present monthly, quarterly business reviews/JBPs for assigned key accounts.
- On a weekly basis, plan, do, check, action for any variances to the aligned objectives and reasons for any variance.
- Ensure alignment across customer marketing manager, area sales managers, sales rep. for the key initiatives execution, including projects roll-out, 100% compliance rate, sales forecast.
- Develop, implement and evaluate key account plans to meet sales and profit objectives by product portfolio and by customer.
- Partner with customer to provide category and market insights to drive sales performance.
- Develop and deliver new product launch plans with sustainable go-to-market strategies.
- Communicate any commercial strategies including product, price and supply changes to assigned key accounts customers.
- Drive being supplier of choice, to provide CooperVision with greater in-store presence and trade support across all the retail shops.
Qualifications
- Results driven (GS&NS Target / Projects Rolling)
- Strong leadership and ownership.
- Strong influencing power internally and externally
- Good at problem solving and strategic thinking
- Self-motivated with enthusiasm and prioritization
- Good presentation, written and verbal communication skills in English and Chinese.
- Good command of Microsoft Suite
- Good priority setting skills with better time management
- Good team player for internal and external coordination
About Us
CooperVision is a global leader in the contact lens industry, dedicated to helping improve the way people see every day. Achieving that goal takes the collaboration of team members with wide-ranging skills; from scientists and researchers, to manufacturing and operations experts, to sales and marketing professionals.
At CooperVision, our effort to improve lives begins with our employees. We are committed to developing people as a key global differentiator and our most important asset. We empower employees to succeed, rewarding great thinking and hard work with competitive pay, comprehensive benefits, and with a special focus on wellness. Our commitment to our core values and an employee-centric culture fuel a deeply engaged, high performing organization.
CooperVision employees pride themselves on being proactive, innovative, flexible and friendly. That&aposs a strong reflection of our corporate cultureand part of the reason CooperVision may be a great workplace for you.
