[Job Descriptions]
We are looking for a full-time (senior) digital marketing specialist to develop and implement digital marketing strategies aligning with HQ marketing direction and APAC business objectives.
The ideal candidate should be passionate about technology and consumer electronics, as well as experience communicating with internal and external parties/partners. You will work closely with APAC digital marketers on a regular basis, and be an out-of-the-box thinker who is motivated by data and audience insights to support marketing plans.
You will report to the Territory Marketing Director and be part of our APAC regional marketing team, supporting the planning and execution of full mix marketing campaigns that deliver impactful results which ultimately drive sales.
- Develop and implement APAC regional digital marketing strategic direction
- Manage annual and quarterly marketing plan and execution of APAC markets
- Manage country paid media buy campaigns and own channel medias including websites, SEO, EDM and social platforms
- Monitor and analyze digital marketing campaigns by providing insights and recommendations to APAC marketers
- Drive regional digital projects for customer experience enhancement and personalized customer interaction
- Guide countries enhance their digital marketing knowledge by providing clear guidance and supporting best practices
- Foster relationships with both internal and external stakeholders for seamless integration and smooth the collaboration process
[Qualifications]
- 3+ years of digital marketing experience working in a fast-paced environment
- Bachelor&aposs degree in marketing or related field
- Fluency in Mandarin and English is essential
- Proficiency in tools such as Google Analytics, Meta Ads, Google Ads tools, SEMRUSH and Google Search Console
- Others:
- High adaptability and flexibility
- Logical thinking
- Having experience in digital agency is a plus
