Marketing Manager Taiwan (Individual Contributor)
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About the Role /
We are looking for a hands-on and commercially minded Marketing Manager Taiwan to drive brand growth in the Taiwan market. This individual contributor role will lead and execute consumer marketing, brand marketing, trade marketing, and digital marketing initiatives to strengthen brand presence, support channel growth, and drive business performance.
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This role reports directly to the Marketing Director and has a dotted-line reporting relationship to the Sales Director Taiwan.
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What You Will Do /
- Develop and execute local marketing plans for Taiwan aligned with business priorities and brand strategy
- Drive integrated consumer and brand campaigns across online and offline touchpoints
- Lead trade marketing initiatives to support retail and e-commerce channel growth
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- Manage digital marketing activities including content, social media, campaigns, and performance tracking
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- Work closely with sales, e-commerce, distributors, and agencies to ensure strong execution in market
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- Monitor campaign results, channel performance, and market trends, and turn insights into action
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What We Are Looking For /
- At least 5 years of marketing experience in consumer, brand, trade, or digital marketing
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- Strong understanding of the Taiwan market, consumer behavior, and channel dynamics
- Experience in campaign planning, promotions, product launches, and cross-functional coordination
- Strong commercial mindset and ability to connect marketing efforts to sales outcomes
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- Experience working with distributors, agencies, and external partners
- Proficiency in English and Mandarin Chinese
Preferred Background /
- Experience in FMCG, pet food, retail-driven, or consumer brand categories
- Experience supporting both retail and e-commerce channels
- Strong digital marketing and performance analysis capability
Why Join Us /
- Opportunity to own and shape the Taiwan market as a key marketing contributor
- A dynamic role that combines brand-building with commercial impact
- A collaborative environment with close partnership across marketing, sales, and e-commerce
