Role Purpose:
The Marketing Communications Manager is an individual contribute role focused on executing and optimizing both digital and offline marketing operations in close collaboration with Sales, Applications, and regional marketing teams aligned with sales objectives and global strategy.
This role is ideal for a high-performing marketing professional who has demonstrated strong leadership through project ownership, cross-functional collaboration, and influence in a matrix organization.
Initially focused on Taiwan, the scope may expand over time to support direct sales and distributor marketing activities across SEA and Australia, based on capability, performance, and business needs.
Job Responsibilities
- Develop integrated marketing communication plans (digital and offline) for assigned territories, ensuring alignment with local sales objectives, strategy, and product roadmaps.
- Own and execute the full program lifecyclefrom planning and coordination to post-campaign reporting. Key activities include managing events, campaigns, webinars, and local activations.
- Adapt and localize global and regional marketing programs for the assigned markets, ensuring cultural relevance and executional effectiveness.
- As the project leader: lead key cross-functional marketing initiatives, serving as the primary project owner who mobilizes and collaborates with Sales, Applications, Product, and regional teams to deliver on the objectives.
- Work closely with Global Marketing, Global Marketing Operations, Business Development, and Product Management teams as needed, to align regional marketing execution with global priorities, product roadmaps, and business initiatives.
- Manage relationships with external vendors, agencies, and partners to ensure seamless collaboration.
- Enable distributor marketing effectiveness by co-creating plans and providing support to channel partners.
- Track, analyze, and report on marketing performance metrics (MQLs, pipeline contribution, ROI) to measure effectiveness and identify opportunities for continuous improvement in execution quality and processes.
- Support SEA and Australia countries over time, including:
- Direct sales marketing support
- Distributor marketing enablement and coordination
- Continuously improve execution quality, processes, and stakeholder communication.
Requirements:
- 58 years of B2B marketing experience, preferably in field marketing or marketing communications.
- Proven experience in both digital marketing and offline/event marketing operations.
- Experience supporting or collaborating with non-China markets using English is strongly preferred.
- Bachelor's degree required; advanced degree is a plus.
- Mandarin Chinese (Taiwan): Native
- English: Advanced business level (spoken and written)
- Ability to work confidently with regional and global stakeholders in English
- Strong project leadership and execution capability.
- Excellent cross-functional communication and stakeholder management skills.
- Ability to lead initiatives without formal authority.
- Structured, detail-oriented, and reliable in delivery.
- Comfortable working in a regional, matrix organization.
- Growth mindset with the ability to take on increasing responsibility in a regional, matrix environment.
About Us - Malvern Panalytical, Micromeritics And SciAps.
Together we are a powerful and highly complementary combination of market leading technologies.
We are the toolmakers for the world's most innovative companies, academic institutions, and government laboratories. We are their partners in discovery.
Malvern Panalytical instruments analyze the chemical, physical and structural nature of materials, from proteins to polymers and semiconductors to minerals. Our leading technologies measure particle size, shape, concentration and zeta potential, biomolecular interactions and stability, elemental concentrations and crystallographic structure.
Micromeritics manufactures systems for the characterization of particles, powders, and porous materials for a wide- range of end markets including catalysts, chemicals, building materials, clean-tech and battery. Our leading technologies measure surface area, porosity, density, adsorption and particle activity.
SciAps specializes in portable X-ray fluorescence (XRF), laser-based (LIBS) and near-infrared (NIR) analyzers to measure any element in any environment. SciAps is the Center of Excellence for our handheld instruments.
We have a global footprint with R&D and manufacturing sites in North America, Europe, and Asia.
We are more than 2,500 employees in a customer-focused organization with sales and service offices in 20 countries, all committed to delivering expert and responsive customer support.
Part of Spectris plc, a publicly traded FTSE 250 company, Spectris combines precision with purpose, delivering progress for a more sustainable world. Precision is at the heart of what we do our leading, high-tech instruments and software equip our customers to solve some of their greatest challenges to make the world cleaner, healthier and more productive.
Malvern Panalytical, Micromeritics & SciAps
Your Partners in Discovery
Malvern Panalytical, Micromeritics and SciAps, part of the Spectris Group, are committed to a diverse and inclusive culture where everyone can thrive and achieve a fulfilling career. Changing the world isn't something you can do on your own, or with a single way of thinking; it takes a wide collection of experiences, stories, knowledge, and expertise. We encourage applications from underrepresented individuals and people with diverse backgrounds. Although we always select the most qualified applicant for each role and make all decisions without regard to race, sex, age, or any other protected class, we are an inclusive, equal opportunity organization that prizes diversity. Your unique perspective is important to us.
