Key Account Manager / Senior Key Account Manager

Key Responsibilities

Maintain Customer Relationships and Account Growth

• Build strategic relationships with buyers, category managers, group category managers and supply/online operations with the largest grocery retail group and/or other assigned accounts.
• Lead in business reviews, JBP, products distribution drive, assortment and listing plans, pricing and margin, brands visibility and achievement of account targets.
• Negotiate margins, trading terms, listings, display/visibility and promotions within approved guidelines and ROI thresholds.
• Achieve sales targets and brand objectives as assigned.

Product and Market Deliverables

• Plan and drive sell-in and sell-out via promotion execution, new listing, assortment optimization, planogram compliance, on-shelf availability, in-store merchandising, timely activation/promotional set-up (e.g. secondary displays, POSMs and/or road shows).
• Attend and contribute to periodic meetings, e.g. brands meeting, principals meeting, heads of department meeting, sales & supply chain meeting, etc.

Team leadership

• Guide retail operations team to achieve excellence in in-store merchandising, stocks replenishment, planogram compliance, promotional execution and managing stocks return.
• Collaborate with commercial team and multi-functional teams to achieve brand and in-market objectives, demand planning and forecasting, supply chain and logistics, etc.
• Ensure compliance to company policy, trade practices and business ethics.

Candidate's prerequisites

• Must have managed at least 1 major grocery retail chain end-to-end, e.g. FairPrice Group, Cold Storage/Giant and/or Sheng Siong.
• Own Joint Business Plan (JBP) and trade negotiations (e.g. margins, trading terms, space buys, etc).
• P&L accountability such as managing trade budgets, accounts profitability, investments ROI and other analytics.
• Strong knowledge of trade planning and execution (e.g. planograms, on-shelf availability, replenishment, demand planning and forecasting and stores compliance.
• People skills - Team leader and team player, building strong relationships with retail operations, multi-functional teams, customers and suppliers.
• Commercial thinking, analytical and adaptable to fast-paced environment.
• Prior experience liaising with brand owners, suppliers and principals will be advantageous.
• At least a Diploma qualification with 10 years experience in FMCG or related industry.
• Preferably owning a car.

Remuneration Package
Basic Salary + Transport Allowance + Monthly Sales Incentive