Description & Requirements
Reporting to the Senior Director, Business Planning & Operations, the Commercial Operations, Senior Manager will evolve and support the APAC Go-To-Market (GTM) process with a focus on innovating existing ways of working. You'll be at the cross-section of the business, leveraging your deep understanding of the end-to-end value chain to drive real impact. You'll partner with operational teams across the APAC organization to bring structure, alignment and drive commercial readiness. A successful candidate will be able to inspire change, operate in a matrixed organization and keep the business on track to meet commercial outcomes.
Commercial Planning Operations:
- Serve as strategic connector for APAC commercial planning, supporting APAC leadership and their teams across Product, Brand & Community, Digital & Markets to turn enterprise direction into clear, market-ready actions
- Own the APAC integrated GTM calendar, orchestrating critical milestones / decision forums (e.g. Pre/Post Buy, Seasonal Readiness Execution) that feed into global GTM timelines
- Facilitate high-quality x-functional debate and influence timely decisions that shape market localization, financial and business outcomes, which determine how our brand comes to life and what the guest experiences in market
- Bring financial acumen and strong commercial judgement to frame each decision, preparing information & insights needed for productive discussion -- clarify problem statement and make the risks, trade-offs and upside visible
- Stay ahead of the business by anticipating upcoming hurdles, surfacing risks early and leveraging centralized APAC / Market Command Centers to drive shared view of product buys, brand campaigns & readiness
Go To Market Transformation:
- Evolve the regional GTM process and empower teams through digital innovation, tool development and milestone/process redesign
- Maintain & implement transformation roadmap, project managing multiple complex work activities across a matrixed APAC and global organization
- Act as an empowering Change Agent to enroll and educate operational teams and leaders on GTM milestone shifts, expectations and enhancements
- 7 years+ of experience in Consulting, Transformation, Merchandising, or Planning within a fast-paced business environment
- University degree in Business, Finance, or Engineering
- Ideally, a deep understanding of apparel value chain, specifically Merchandising, Planning or Inventory Management processes
- Strategic vision and creative thinking: ability to look beyond existing processes and ways of working
- Proven track record in project management, developing workback plans and implementing complex business transformation initiatives end-to-end
- Strong facilitation and change management skills to drive cross-functional alignment across junior teams and senior leaders
- Demonstrates a structured problem-solving mindset and sound commercial business judgement
- Experience in an global matrixed organization, able to navigate an organization independently, and comfortable with ambiguity
- Acknowledges the presence of choice in every moment and takes personal responsibility for their life.
- Possesses an entrepreneurial spirit and continuously innovates to achieve great results.
- Communicates with honesty and kindness, and creates the space for others to do the same.
- Leads with courage, knowing the possibility of greatness is bigger than the fear of failure.
- Fosters connection by putting people first and building trusting relationships.
- Integrates fun and joy as a way of being and working, aka doesn't take themselves too seriously.
additional notes
Authorization to work in Hong Kong SAR is required for this role.
beyond the paycheck (benefits & perks)
In-person collaboration and/or office-based work is necessary or important for the role. Work is mainly performed onsite, 4-5 days per week depending on role requirements.


