Major Duties: |
(a) | To assist in developing integrated marketing plans for VTC's programmes and services |
(b) | To implement student recruitment campaigns, advertising plans and digital marketing programmes across different media |
(c) | To organise marketing and community outreach programmes / major marketing events and activities |
(d) | To develop promotional / corporate communications materials and publications and |
(e) | To build strong networks with key stakeholders, including the school sector, parent groups and NGOs. |
| |
Requirements: |
(a) | A recognised degree or equivalent |
(b) | At least 2 years relevant work experience preferably in the fields of marketing / marketing communications / corporate communications / digital marketing and database management |
(c) | Experience in organising large scale events and developing marketing promotion content good understanding of digital analytics and database management is preferred |
(d) | Good proficiency in both written and spoken English and Chinese, and preferably including Putonghua |
(e) | Outgoing personality with good interpersonal, communication and presentation skills |
(f) | Good planning and project management skills |
(g) | Knowledge or experience in using AI and data analytics tools to support job responsibilities is an advantage and |
(h) | Ability to work under pressure and meet tight deadlines. |
|
Notes: |
(1) | The post is at the rank of Officer. Suitable candidate(s) with more experience may be considered for appointment as Assistant Manager. |
(2) | Applicants with substantial experience and achievements in the relevant field but without the required academic / professional qualifications OR those with exceptional academic / professional qualifications but with less experience may also apply. |
(3) | Applicants are required to highlight their language proficiency (e.g. HKCEE, HKAL, HKDSE, IELTS, CRE, etc.)in their curriculum vitae. |
(4) | Shortlisted applicants will be required to sit for a written test. |
(5) | The appointees will be required to perform duties outside normal office hours and in designated places as assigned. |