Traffic Acquisition Sr. Specialist/Supervisor

Join us to shape and execute high-impact e-commerce strategiesattract new customers, optimize digital performance, and fuel online sales growth by working closely with media, CRM, and marketing teams.

Management and strategy

Build the strategy of acquisition with the Data Manager and experts to attract and convert new customers

Participate on the build and the deployment of the strategy regarding loyalty and repeat purchase with CRM and Media

Work closely with Media, CRM, PR, Marketing teams to build awareness, and optimize consideration and engagement phases to improve at the end the conversion online

Assure a 360-approach strategy on channels and customers

SEM/SEO/performance media planning, execution, and optimization

Define the acquisition budget with the headquarter, regional team and monitor it with the help of experts in the team.

Planning and implement SEM/SEO.

Define the right KPIs and targets to work on your campaigns with the data manager.

Test and learn to continuously optimize the performance media investments on your performance campaigns with the help of the Data Manager;

Brief, guide and manage media agencies to optimize all digital performance campaigns with the help of Media team

Assure a 360-approach on each animation with the Animation and Offer Manager

Work on innovation and benchmarks locally

Other Qualifications:

Excellent verbal, written, presentation and interpersonal communication skills in both English and local language.

GA4 certification is a must. Meta Blueprint certification is a plus.

Self-motivated, detail and customer oriented.

Business driven and result oriented.

Strong business acumen and exhibits strong balance of creativity and analytical skills.

Dynamic team player, with a strong sense of ownership and drive.

Solid understanding of the consumer behavior and digital landscape.

Bachelor's degree in Business, Marketing, Advertising, or related fields.

1-3 years of experience in Performance media planning and optimization. Experience in digital marketing agency, or track record in e-retail / cosmetic industry.