Staff Product Designer

Company Introduction:

Coupang is reimagining the shopping experience with the goal of wowing each customer from the instant they open the Coupang app to the moment an order is delivered to their door.

Our services in Taiwan include Rocket Delivery which offers next-day delivery for a wide selection of items at affordable prices, Rocket Oversea which offers free international delivery on millions of best-selling products from Korea, the U.S., and beyond

.We are looking for talents to help us lead Coupang's expansion in Taiwan. This is an exceptional opportunity to become a part of Coupang's growth in Taiwan and create a world where our customers wonder, How did I ever live without Coupang

Role Overview

: As a Staff Product Designer, you are the lead designer for our high-scale growth and automation platforms in Taiwan. This is a senior Individual Contributor role for a designer who thrives at the intersection of complex data systems and human-centric interface

s.
You are expected to define the problem space clearly and drive the design strategy from concept to execution. While you will collaborate with Product and Engineering, you are expected to be fully autonomous—capable of conducting your own research, building your own prototypes, and utilizing data to validate your design decisio

ns.
What You Will

Do:1. Problem Definition & Strategic Design Thin

• kingThe Role: Identify and define the core user problems within our growth and automation tools. You must look past surface-level requests to understand the root cause of user friction or system inefficie
• ncy.The Expectation: You provide the logic and user-centered reasoning for the design roadmap. You are expected to challenge existing workflows and propose simplified, scalable solutions for complex, data-heavy environme

nts.2. Interaction & System De

• signThe Role: Architect the end-to-end user journey for both internal automation tools and external customer-facing experien
• ces.The Expectation: You design for scale. You must create robust design systems and logical flows that handle millions of data points and complex variables without overwhelming the user. You work closely with engineers to ensure your designs are technically feasi

ble.3. Data-Driven Design & Autonomous Analy

• ticsThe Role: Use quantitative and qualitative data to inform and validate your design hypothe
• ses.The Expectation: You do not rely solely on others for insights. You are expected to be comfortable looking at performance dashboards and conversion data (and ideally navigating basic data tools) to understand how your designs impact business metr

ics.4. Technical & Operational Ins

• ightThe Role: Maintain a deep understanding of the growth channel's operational workflows to identify where design can reduce manual eff
• ort.The Expectation: While you are not a campaign manager, you must be a power user of the growth platforms. You should know exactly how campaigns are managed to identify pain points where better design or automation can replace tedious manual w

ork.5. Hands-on Prototyping & Execu

• tionThe Role: Deliver high-fidelity designs and interactive prototypes that clearly communicate the vision to stakeholders and engine
• ers. The Expectation: You are a master of your craft (Figma, etc.). If a project is moving fast, you are expected to handle the entire design lifecycle independently—from initial wireframes and user testing to final hand-off and visual

QA.
Basic Qualifica

• tionsExperience: 8+ years in Product Design, with a focus on high-scale E-commerce, B2C, or SaaS platf
• orms.Language: Professional English and Chinese speaker. You must be able to communicate design rationale fluently in English for global alignment and in Chinese for local team collabora
• tion.Operational Insight: Experience designing for complex technical systems where data density and automation are
• high.Technical Skills: Expert proficiency in Figma and prototyping t
• ools. Independence: A track record of leading design for entire product areas as a senior individual contributor in an ambiguous, fast-paced environ

m

ent. Preferred Qualifica

• tionsFamiliarity with technical constraints (APIs, front-end frameworks) is a strong
• plus.Prototyping via AI
• toolsAnalytical Mindset: Expert-level critical thinking. You design based on logic and data, not just aesthe

tics.
Recruitment P

• rocessApplication Review - Phone Interview - Onsite (or Virtual Onsite) Interview –
• OfferThe exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumst
• ances.Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application

stage.
Details to Co

• nsider This job posting may be closed prior to the stated end date for application if all openings are
• filled.Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information as part of the application p
• rocess.Coupang does not discriminate against disabled applicants or those with veteran
• status.We are proud to offer equal opportunities for all appl

icants.
Privacy

• Notice Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice is located below. https://privacy.coupang.com/en/la