Job Description

Company

Qualcomm Communication Technologies Ltd.

Job Area

Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Marketing

General Summary

Qualcomm is seeking a Senior Product Marketing Manager with strong automotive industry experience to drive commercialization and business growth of Qualcomm Automotive platforms, including Digital Cockpit (IVI), ADAS, Connectivity, and next-generation AI-enabled vehicle solutions.

The successful candidate should possess hands-on experience working with automotive OEMs, Tier-1 suppliers, and ecosystem partners, with deep involvement in vehicle program development, platform adoption, RFI/RFP activities, customer engagement, product positioning, competitive analysis, and go-to-market execution.

The role requires strong program management capabilities, cross-functional leadership, and the ability to influence customer technology decisions while aligning market requirements with Qualcomm's product roadmap.

Responsibilities

Drive automotive business opportunities with OEMs, Tier-1s, and ecosystem partners through market, customer, technology, and competitive analysis.
Lead product commercialization, platform positioning, and design-win activities for Qualcomm Automotive solutions.
Manage customer engagements throughout vehicle development cycles, including IVI and/or ADAS program planning, platform evaluations, and feature alignment.
Lead or support RFI/RFP responses, business case development, and strategic customer pursuits.
Drive PoC, reference platform, and customer programs through effective cross-functional program management.
Translate customer and market feedback into recommendations for product roadmap and feature prioritization.
Partner with Sales, Product Management, Engineering, Marketing, and global teams to execute demand-generation and go-to-market strategies.
Build strategic relationships with automotive OEM, Tier-1, software, and ecosystem stakeholders.
Deliver technical marketing activities, customer workshops, executive briefings, and industry presentations.
Provide market intelligence, competitive analysis, and industry insights to support business growth and planning.

Required

Preferred Qualifications

10+ years of experience in Automotive Product Marketing, Product Management, Business Development, Program Management, or related fields.
Strong experience working with automotive OEMs, Tier-1 suppliers, or automotive semiconductor ecosystems.
Proven experience in Digital Cockpit (IVI), ADAS, Connected Vehicle, Telematics, or Software-Defined Vehicle programs.
Strong program management experience supporting customer product development and commercialization.
Experience leading or supporting RFI/RFP preparation, customer proposals, and design-win activities.
Established customer-facing experience with automotive OEMs and key ecosystem partners.
Strong communication, presentation, and executive engagement skills.
Experience working in a global, matrixed organization.

Plus

Experience in AI, edge computing, or software platforms for automotive applications.
Existing network across automotive OEMs, Tier-1s, and ecosystem partners.
Notebook (NB) or PC industry experience is a strong plus, especially in platform commercialization, OEM engagement, and ecosystem development.

Minimum Qualifications

Bachelor's degree and 4+ years of Communications, Marketing, Public Relations, or related work experience.

OR

Associate's degree or equivalent degree and 6+ years of Communications, Marketing, Public Relations, or related work experience.

OR

High school Diploma or equivalent and 8+ years of Communications, Marketing, Public Relations, or related work experience.

Completed advanced degrees in a relevant field may be substituted for up to two years (Master's = one year, Doctorate = two years) of work experience.

Applicants: Qualcomm is an equal opportunity employer. If you are an individual with a disability and need an accommodation during the application/hiring process, rest assured that Qualcomm is committed to providing an accessible process. You may e-mail [Confidential Information] or call Qualcomm's toll-free number found here. Upon request, Qualcomm will provide reasonable accommodations to support individuals with disabilities to be able participate in the hiring process. Qualcomm is also committed to making our workplace accessible for individuals with disabilities. (Keep in mind that this email address is used to provide reasonable accommodations for individuals with disabilities. We will not respond here to requests for updates on applications or resume inquiries).

Qualcomm expects its employees to abide by all applicable policies and procedures, including but not limited to security and other requirements regarding protection of Company confidential information and other confidential and/or proprietary information, to the extent those requirements are permissible under applicable law.

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If you would like more information about this role, please contact Qualcomm Careers.