Social Media Director for California Sports Sunglass Brand (Cycling, Baseball, Racquet)

***Required*** You must DM Supacaz Linkedin page as to why you are the ideal candidate for the job and include your connection to sport, whether it be as a fan or as a participant. If you are applying as graphic designer, photographer, or videographer you must include a link to your portfolio (no google drive). Only these applications will be considered. We only check the Supacaz Linkedin inbox and do not check any other applications. ***Required***

Company Description

SUPACAZ is a global leader in high-performance cycling products, blending cutting-edge technology, innovative design, and unrivaled style. Founded in 2012, the company has been at the forefront of cycling trends, experiencing exponential growth by doubling or tripling sales each year. SUPACAZ specializes in accessories, apparel, tools, and shoes, consistently setting benchmarks in the industry. With offices in California, Taipei, and Tokyo, SUPACAZ fosters a dynamic work environment ideal for self-motivated individuals passionate about cycling.

Role Description

The Social Media Director will oversee social media strategy, content creation, and engagement to elevate SUPACAZ's brand presence across all platforms. This is a full-time, on-site position located in our Taipei office. Responsibilities include managing social media marketing efforts, crafting compelling content strategies, optimizing social media platforms, and partnering with public relations and communication teams to ensure cohesive brand messaging. The role combines creativity and strategy to engage with the cycling, baseball, and racquet sports communities globally, driving brand awareness and organic growth.

Qualifications

• Experience in Social Media Marketing and Social Media Optimization (SMO)
• Strong Communication and Public Relations skills
• Proficiency in developing and executing Content Strategy tailored for social platforms
• Familiarity with trends and best practices within the sports and lifestyle sectors
• Creative thinking and analytical skills to measure campaign effectiveness
• Bachelor's degree in Marketing, Communication, or a related field preferred
• Passion for cycling, baseball, racquet sports, or fitness-related industries is an advantage