(Senior) Marketing Specialist, CA

The Position

The (Senior) Marketing Specialist of Companion Animal (CA) will develop and execute marketing plans for target audiences (clinics and pet's owners), to stimulate CA business growth consistently.

Tasks & Responsibilities

• Propose marketing plan by brand aligned with global brand strategy and local marketing strategy to achieve local business target


• Collect, analyze and disseminate market information and provide market intelligence by related marketing function to ensure the updated information provided for strategy development


• Plan and execute the marketing campaign and media plan, include mass media and digital media to enhance the image of BIAH and pet product awareness


• Execute specific activity and promotion, tailor-make marketing merchandising and POP advertising for different channel and Key Account to assist achieve sales target


• Work with technical team to develop and execute product launch event and organize conference of different vet associations to build brand awareness and maintain market influence power

Requirements

• Bachelor Degree, major in marketing or veterinarian medicine is preferred


• 2-3 years marketing experience in event planning or brand marketing


• Marketing awareness in Animal Health industry


• Excellent presentation, negotiation and leadership skills with good competence in spoken and written English


• Familiar with the operation of computer in MS-office, Excel and Power Point

Want to Learn More

Visit www.boehringer-ingelheim.com

Position Area

Marketing

Position Location

Tai pei, Taiwan

Organization

TW – Boehringer Ingelheim Taiwan Ltd

Schedule

Full time

Our Company

Boehringer Ingelheim is a biopharmaceutical company active in both human and animal health. As one of the industry's top investors in research and development, the company focuses on developing innovative therapies that can improve and extend lives in areas of high unmet medical need. Independent since its foundation in 1885, Boehringer takes a long-term perspective, embedding sustainability along the entire value chain. Our approximately 54,300 employees serve over 130 markets to build a healthier and more sustainable tomorrow. Learn more at www.boehringer-ingelheim.com.

Why Boehringer Ingelheim

With us, you can develop your own path in a company with a culture that knows our differences are our strengths - and break new ground in the drive to make millions of lives better.

Here, your development is our priority. Supporting you to build a career as part of a workplace that is independent, authentic and bold, while tackling challenging work in a respectful and friendly environment where everyone is valued and welcomed.

Alongside, you have access to programs and groups that ensure your health and wellbeing are looked after - as we make major investments to drive global accessibility to healthcare. By being part of a team that is constantly innovating, you'll be helping to transform lives for generations.

Want to learn more Visit https://www.boehringer-ingelheim.com