The Position
The (Senior) Marketing Specialist of Companion Animal (CA) will develop and execute marketing plans for target audiences (clinics and pet's owners), to stimulate CA business growth consistently.
Tasks & Responsibilities
- Propose marketing plan by brand aligned with global brand strategy and local marketing strategy to achieve local business target
- Collect, analyze and disseminate market information and provide market intelligence by related marketing function to ensure the updated information provided for strategy development
- Plan and execute the marketing campaign and media plan, include mass media and digital media to enhance the image of BIAH and pet product awareness
- Execute specific activity and promotion, tailor-make marketing merchandising and POP advertising for different channel and Key Account to assist achieve sales target
- Work with technical team to develop and execute product launch event and organize conference of different vet associations to build brand awareness and maintain market influence power
Requirements
- Bachelor Degree, major in marketing or veterinarian medicine is preferred
- 2-3 years marketing experience in event planning or brand marketing
- Marketing awareness in Animal Health industry
- Excellent presentation, negotiation and leadership skills with good competence in spoken and written English
- Familiar with the operation of computer in MS-office, Excel and Power Point
Want to Learn More
Visit www.boehringer-ingelheim.com
Position Area
Marketing
Position Location
Tai pei , Taiwan
Organization
TW – Boehringer Ingelheim Taiwan Ltd
Schedule
Full time
Our Company
Why Boehringer Ingelheim
With us, you can develop your own path in a company with a culture that knows our differences are our strengths - and break new ground in the drive to make millions of lives better.
Here, your development is our priority. Supporting you to build a career as part of a workplace that is independent, authentic and bold, while tackling challenging work in a respectful and friendly environment where everyone is valued and welcomed.
Alongside, you have access to programs and groups that ensure your health and wellbeing are looked after - as we make major investments to drive global accessibility to healthcare. By being part of a team that is constantly innovating, you'll be helping to transform lives for generations.
Want to learn more Visit https://www.boehringer-ingelheim.com