Develop strategies to activate, engage and retain customers (channel customers and DC customers)
Develop trigger campaigns to improve engagement and purchase frequency
Analyze channel partners behavioral patterns and develop relevant promotion programs
Create strategies to increase revenue and the frequency of repeat purchase
Support and enhance market, customer and vertical segmentation and establish a consistent process in engagement, communication and reward down the supply chain
Support sales team in new market segments/verticals development and engage server system products and services package in support of identified strategic market segments
Align regional focus to global strategy and direction.
Qualifications
Bachelor degree preferably in Engineering required.
MBA or Masters Degree preferred in EE or Computer science
5+ years of Server OEM/ODM/major account experience
Strong business management skills with the ability to plan and implement strategic and tactical programs.
Strong communication, organization, and problem solving skills.
Strong analytical skills with the ability to generate campaign and program analysis and derive insights to drive business actions.
Proven track record in business growth and development
Fluent in English (write and speak)
Good team player and able to travel to support business requirements.
Experience collaborating with internal and external resources to develop strategies that meet department goals within budget and established timelines.
Thorough knowledge of sales and marketing operations.
Well understanding Product Life Cycle process from concept to EOL.