Collect market insights and analyze trends to identify new marketing opportunities.
Lead assistant product manager to develop brand/product 3-5 year marketing plan.
Coach assistant product manager to develop marketing campaign and monitor/work with external agencies to execute marketing programs and ensure marketing campaign execution quality.
Marketing campaign performance review and analysis.
Coach assistant product manager to evaluate and identify new product opportunities,product concept development,and product launch plan/preparation.
Analyze and report on the performance and efficiency of campaigns and sales.