Performance Director (AdTech)

Performance Director – Global AdTech / AI Business

Singapore

We're partnering with a highly innovative, global technology business operating at the intersection of AI, data, and digital media. Our client is redefining how human behaviour is understood and applied — turning vast, complex data signals into clear, actionable intelligence that powers smarter marketing decisions at scale.

As they continue to grow, they're looking to appoint a Performance Director — a senior hire who will take ownership of campaign operations, performance strategy, and trading effectiveness across markets.

This is a high-impact role, sitting at the centre of commercial, operational, and performance functions.

The Role

This position will lead the evolution of campaign operations — ensuring efficiency, governance, and performance excellence across all digital activity. You'll work closely with senior leadership, influencing both day-to-day execution and longer-term strategic direction.

What You'll Be Doing

Campaign Operations & Optimisation

• Oversee end-to-end campaign delivery across digital channels, from planning through to optimisation
• Review existing workflows and identify opportunities to improve efficiency, scalability, and automation
• Ensure best-in-class execution across performance and programmatic activity

Team & Capability Development

• Assess team structure, capabilities, and performance levels
• Provide clear recommendations on training, resourcing, and ways of working
• Support the development of a high-performing, future-ready operations team

Commercial & Strategic Alignment

• Partner with senior stakeholders to ensure campaign operations and trading strategies align with broader business objectives
• Contribute to pricing strategy and commercial decision-making

Performance & Risk Management

• Monitor campaign performance, identify trends, and drive optimisation strategies
• Ensure all activity meets internal governance standards and external regulatory requirements

Reporting & Stakeholder Management

• Deliver clear, data-led insights to senior leadership, including CFO/COO level
• Translate complex performance data into actionable recommendations

What We're Looking For

• 12+ years experience across performance marketing and campaign operations, ideally in global or multi-market environments
• Strong hands-on knowledge of key platforms (Google, Meta, TikTok, programmatic DSPs)
• Proven experience leading and developing high-performing teams
• Strong commercial acumen, including pricing and trading strategy exposure
• Highly analytical, with a structured approach to problem-solving
• Confident engaging with senior stakeholders in fast-paced, international environments
• Ability to balance strategic thinking with operational detail

Sound interesting Please apply here with your CV or email [Confidential Information], again with your CV attached.

People Story is acting as a Talent Consultancy to this role. Due to the high volume of applicants, it is extremely difficult for us to get back to everyone who applies. If we have not contacted you within 14 days, please assume that your application has not been successful.