National Key Account & Trade Marketing Manager

At Alcon, we are driven by the meaningful work we do to help people see brilliantly. We innovate boldly, champion progress, and act with speed as the global leader in eye care. Here, you'll be recognized for your commitment and contributions and see your career like never before. Together, we go above and beyond to make an impact in the lives of our patients and customers. We foster an inclusive culture and are looking for diverse, talented people to join Alcon.

Responsibilities

Key Account Management

• Drive sustainable sell-in and sell-out growth across key Optical Chains and Modern Trade by develop and execute account-specific strategies.
• Lead annual Joint Business Planning (JBP) with key accounts to align on strategic objectives, investment priorities, and execution plans.
• Monitor sales performance, inventory health, and promotional ROI to anticipate risks and take corrective actions.
• Strengthen long-term partnerships with key decision-makers at the national and regional levels.
• Identify whitespace opportunities through data-driven analysis of category, shopper behavior, and competitive activities.

Trade Marketing & Channel Development

• Develop and execute trade marketing strategies, including trade term, activation and promotions to maximize brand visibility and sales conversion across Optical Channels, Modern Trade, e-Commerce and Wholesalers.
• Facilitate S&OP processes, forecast demand based on market trends, customer insights, and competitor analysis.
• Trade Plan and budget management. Design and execute promotional calendars and trade activations to drive trial (first fit) and loyalty. Monitor promo efficiency using data analytics to maximize ROI and category growth.
• Collaborate closely with local and regional commercial and enabling function to ensure consistency of strategy to execution.

Leadership & People Development

• Lead, coach, and inspire a team of four to deliver business targets with ownership and accountability.
• Build team capability in commercial acumen, category thinking, and cross-functional collaboration.
• Foster a culture of trust, performance, and continuous improvement aligned with Alcon's values.

KPI

• National Sales & Profitability Targets
• Sell-out Growth & Market Share
• Forecast Accuracy & Inventory Health
• Trade Spend Efficiency (ROI)
• Team Development & Engagement

Skills and Experiences

• Over 10 years of professional experience, including more than 3 years in management roles
• Proven experience in Key Account (KA) management and Trade Marketing
• Experience in Open Trade (General Trade, GT) channels is preferred

How You Can Thrive at Alcon:

Opportunity to work with a leading global medical device company.

Collaborate with a diverse and talented team in a supportive work environment.

Competitive compensation package and comprehensive benefits.

Continuous learning and development opportunities.

Alcon Careers

See your impact at alcon.com/careers

ALCON IS AN EQUAL OPPORTUNITY EMPLOYER AND PARTICIPATES IN E-VERIFY

Alcon takes pride in maintaining a diverse environment and our policies are not to discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, gender identity, marital or veteran status, disability, or any other legally protected status. Alcon is also committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please send an email to [Confidential Information] and let us know the nature of your request and your contact information.

EQUAL EMPLOYMENT OPPORTUNITY POSTERS

If you'd like to view a copy of the Alcon's affirmative action plan or policy statement, please email [HIDDEN TEXT].