Job Description:
1. Digital Marketing & Content Management
- Create, manage, and maintain content for the company website, social media platforms, email marketing campaigns, and promotional materials.
- Plan and execute digital marketing campaigns to increase brand awareness, customer engagement, and lead generation.
- Manage the company's social media platforms, content calendar, and online presence.
- Monitor and analyse campaign performance and recommend improvements to maximise effectiveness.
- Support the design and coordination of marketing materials, brochures, presentations, EDMs, and promotional content.
- Assist in organising exhibitions, customer events, seminars, and product launches.
2. Website, SEO & E-Commerce Management
- Manage and maintain company website content, ensuring information is accurate, updated, and aligned with business objectives.
- Conduct keyword research and implement SEO strategies to improve online visibility and search rankings.
- Monitor website traffic, user engagement, and performance using analytics tools.
- Manage product listings, online catalogues, pricing updates, and promotional activities across e-commerce platforms and marketplaces.
- Monitor e-commerce sales performance and prepare reports on key performance metrics.Coordinate with external vendors on website enhancements, hosting, maintenance, and platform improvements.
3. AI, Digitalisation &Automation Initiatives
- Support the implementation, adoption, and optimisation of AI and automation tools, including Microsoft Co-pilot, ChatGPT, Power Automate, CRM automation, and related technologies.
- Identify opportunities to enhance productivity and operational efficiency through digital solutions and process automation.
- Support system testing, implementation, user onboarding, and training activities.
- Develop user guides, training materials, and best practices for digital tools and AI applications.
- Keep abreast of emerging digital technologies, AI developments, and industry trends to recommend improvement opportunities.
4. IT Coordination & Systems Support
- Act as the primary liaison between internal users and external IT vendors for hardware, software, websites, and business applications
- Coordinate IT asset management, software subscriptions, user access requests, and equipment procurement.
- Maintain records of IT assets, licences, subscriptions, and digital platforms.
- Support troubleshooting, system enhancements, and digital platform administration.
5. Business Operations Support
- Source quotations, coordinate vendor engagements, and monitor service performance.
- Support contract administration, renewal tracking, and service agreement management.
- Assist with operational improvement projects and cross-functional initiatives.
- Prepare operational reports, dashboards, and management updates where required.
- Support departmental documentation, audits, compliance activities, and process improvement initiatives.
- Support office facilities maintenance, repair works, workspace improvements, and office administration activities.
7. Continuous Improvement
- Identify areas for operational improvement and recommend innovative solutions.
- Support digital transformation projects and drive adoption of new technologies across the business.
- Promote best practices in operational efficiency, digitalisation, and workplace productivity.
Job Requirement
- Diploma or Degree in Business Administration, Marketing, Digital Marketing, Information Technology, Operations Management, Communications, or related disciplines.
- Minimum 3-5 years of experience in operations, digital marketing, website administration, e-commerce, IT coordination, or business operations support.
- Experience managing websites, social media platforms, digital marketing campaigns, and online content.
- Experience in vendor management, facilities management, and project coordination is an advantage.
- Basic knowledge of CRM systems, SEO, website management, and data analytics tools preferred.
- Certification in Digital Marketing, SEO, Google Analytics, Microsoft 365, Power Platform, AI tools, or related fields will be an added advantage.
- Exposure to AI tools (e.g. Microsoft Co-pilot, ChatGPT, Power Automate)and digital transformation initiatives preferred.
