Description & Requirements
Who we are
lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.
About this team
The Retail Brand Experience (RBE) team are the curators of our in-store brand and product experiences. The RBE team is a core function of the Brand organization, with a sharp focus on storytelling, visual merchandising, and overall store experience. This team brings to life global/ regional/ local marketing moments, impacting the retail channel performance while elevating guest experience and brand recognition.
A day in the life
- Lead and develop the 365 & seasonal brand storytelling instore marketing journey with kit of parts for APAC
- Adapt Global ISM strategy and manage execution of all retail marketing (e.g. Window, signage, lightbox, poster, hoarding) including global, regional, and local campaigns and initiatives, in partnership with Brand.
- Create campaign store toolkits and lead the enrollment calls with store team to support seasonal product / brand campaign launch
- Brand screen content management
- Partner closely with VMS team, brand creative, store development teams and local brand teams to manage RBE calendar
- Manage external vendor relationships to support creative development & execution files creation
- Oversee the campaign budget for local VM team and provide guidance to Key City VM Leads in budget management & production details
- Provide RBE support for new store openings, event & popups
Qualifications:
- 8-10+ years of experience in Retail Brand Marketing or Visual Merchandising
- Undergraduate Degree in Brand Marketing, Communication or Visual Merchandising preferred
- Experience working in retail, apparel experience preferred
- Experience working with vendors and creative agencies, manage budget & deadlines
- Experience working cross functionally to deliver outputs
- Strong Graphic skills in Adobe Suite (AI, PS, Sketchup), 3D is a plus
- Video editing skills preferred
- Solid knowledge in Microsoft office and smartsheet
Must haves:
- Acknowledges the presence of choice in every moment and takes personal responsibility for their life.
- Possesses an entrepreneurial spirit and continuously innovates to achieve great results.
- Communicates with honesty and kindness, and creates the space for others to do the same.
- Leads with courage, knowing the possibility of greatness is bigger than the fear of failure.
- Fosters connection by putting people first and building trusting relationships.
- Integrates fun and joy as a way of being and working, aka doesn't take themselves too seriously.
At lululemon, we care for and invest in the whole person - body, mind, spirit. Our total rewards program is designed to support you in achieving your goals and focus on the things you love. In addition to competitive base pay and a team-based bonus program, we also offer paid time off, generous employee discounts, fitness/yoga classes, parenthood top up program and personal and professional development programs.
Note: availability of these benefits and perks may be subject to your location & employment type and may have certain eligibility requirements. The Company reserves the right to alter these benefits and perks in whole or in part at any time without advance notice.
Learn more about what it's like working for lululemon in our Asia-Pacific markets:
#LI-NDN #LI-Onsite
