Job Title:Growth Marketing Manager (Health & Supplements)
Location:Taipei, Taiwan (On-site)
Employment Type:Full-time
About Us
We are a fast-growing B2C supplement brand dedicated to empowering the modern working professional to perform at their peak. We don't just sell supplements; we fuel lifestyles. We are looking for a data-driven, tech-savvy leader to take the wheel and drive our next phase of explosive growth.
The Challenge
We are not looking for someone to maintain the status quo. We are looking for aHunter. Your primary mission is to overhaul our current marketing strategy and drive a200% YoY sales increase. If you are obsessed with ROAS, Conversion Rates, and identifying the next big trend before your competitors do, this role is for you.
Key Responsibilities
- Strategy & Growth:Ownership of the full marketing funnel. Develop and execute aggressive strategies to achieve >200% revenue growth within 12 months.
- Trendjacking & Content:Keep a pulse on the latest digital trends (TikTok, Reels, Threads, AI) and rapidly pivot content strategies to engage the 28-38 demographic.
- Performance Marketing:Manage and optimize paid media budgets (Meta, Google, Line Ads) to maximize ROAS.
- Tech & Automation:Implement MarTech tools (CRM, Marketing Automation, AI tools like ChatGPT/Midjourney) to streamline workflows and personalize the customer journey.
- Data Analysis:Use tools like GA4 and internal dashboards to analyze customer behavior, identifying drop-off points and opportunities for upsells/cross-sells.
- Campaign Management:Lead product launches and seasonal campaigns (Double 11, 618, etc.) with a focus on direct sales conversion.
Who You Are
- Experience:5+ years in B2C Digital Marketing, preferably in Supplements, FMCG, Beauty, or high-growth E-commerce.
- Proven Tracker Record:You have a portfolio showing how you scaled a brand's revenue (e.g., Scaled monthly revenue from $X to $Y).
- Tech Savvy:You are comfortable with the latest tools. You don't just knowofAI; you use it to work faster. You know how to track data (Google Analytics, GTM).
- Trend Spotter:You understand what makes working professionals click. You know the difference between a brand post and a viral hook.
- Agile Mindset:You move fast. You test, fail fast, learn, and scale what works.
Bonus Points (Preferred)
- Experience with retention marketing (Subscription models, EDM flows).
- Experience working with KOLs/Influencers in the health/lifestyle space.
- Proficiency in AI creative tools (Midjourney, Canva AI, etc.).
What We Offer
- Competitive Salary +High Performance Bonus(Linked to sales targets).
- Opportunity to build and lead your own growth team.
- A culture that values testing new ideas over doing things the traditional way.
