E-commerce Sr. Marketing Specialist

Job Description

Marketing Planning

Develop and implement digital marketing strategies aligned with the product roadmap to drive demand for ViewSonic online sales

Lead the creative direction and production of online store and product assets to enhance business results, elevate customer education, and deliver an exceptional user experience

Campaign Execution & Operational Excellence

Plan and manage online campaigns and promotions, ensuring alignment across product assortment, sales goals, and service quality

Conduct marketing performance reviews and provide actionable insights to remove roadblocks and improve demand generation

Performance Marketing

Execute online advertising strategies that meet performance targets through appropriate digital channels

Leverage analytics to continuously improve marketing effectiveness based on campaign learnings

Collaborate closely with internal support teams to ensure cohesive execution of marketing programs, promotions, and events

Qualifications:

Bachelor's degree or above

35 years of successful experience in sales and digital marketing

Strong enthusiasm and deep understanding of e-commerce ecosystems

Proven analytical skills with the ability to manage and grow a business through data-driven decision-making

Proficient in both English and Mandarin Chinese; Japanese reading ability is a plus

Hands-on experience in managing online channels such as Amazon, Shopee, Lazada, Flipkart, Naver, etc

ViewSonic is committed to creating an inclusive and equitable workplace.

We believe in fostering an environment where every individual is valued and respected. Our hiring process is designed to be transparent, fair, and merit-based, ensuring equal opportunities for all candidates. ViewSonic does not tolerate discrimination of any kind, whether based on race, color, religion, gender, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other legally protected status.

If you need any support or adjustments during the application process, please let us know through the application form, and we will ensure a smooth and comfortable experience for you.