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Hong Kong Disneyland (HKDL) Corporate Alliances team develops and manages complex, long-term, multi-dimensional relationships with select brands and companies. The team creates incremental value to HKDL and its partners through creative development of marketing and sponsorship programs, management of partner and tenant relationships within its theme park and hotels, with other business units at HKDL and broader Disney enterprise. The Corporate Alliances organization leverages company and partner assets to create value for its individual operating units and for the Walt Disney Company globally.
The Associate Manager is responsible for generating new strategic partnerships to support HKDL's revenue targets as well as managing Operating Participant (leasing) agreements, ensuring diversity and industry leading products and services for our guests. The Associate Manager will ensure the proper alignment on the prospective company product and brand strategies fit within HKDL's sponsorship opportunities by conducting the necessary research and conducting progressive meetings. The Associate Manager will be involved in the various steps of the cycle and may lead said steps such as conducting the presentations, idea generation, influencing internal buy-in, deal term development and contract negotiation.The Associate Manager has revenue targets to deliver to HKDL on an annual basis based on the new deals generated.
Responsibilities
Perform market research and put together insights on category and brands relevant to pursue for partnerships.Develop a pipeline of prospective clients based on research results, networking or business contacts.
With full accountability of the assigned categories, own and manage the full process from lead sourcing, building internal and external pitches to contracting of the deal. Maintain deep understanding of the prospectives business and marketing goals, strategic initiatives, and current issues relevant to their business and industry.
Lead and manage strategic discussions with Tier 1-2 partners to deliver on contractual commitments, initiate and deliver revenue-generating and co-marketing initiatives with clear vision, strategy and approaches.
Collaborate with HKDL Line of Business and identify collaboration opportunities that can drive additional revenue and Operating Income for the company. Build and enhance rapport with internal stakeholders to gain support on Corporate Alliances business and manage potential conflicts.
Support Director/ Manager in other special projects as assigned (Ie: Anniversary projects) which may include compelling executive level presentation with story-telling, management reports and may be assigned as the project lead.
Requirements
Bachelor's degree or above
Minimum 5-7 years of relevant experience, preferably including at least 3 years in a revenue-generating and partnership/sponsorship function
Strong analytical skills and business acumen
Excellent presentation and communication skills
Fluent in English, Cantonese, and Mandarin
Proficient in Microsoft Office (PowerPoint, Excel, Word)
Strong negotiation and interpersonal skills
Ability to influence and collaborate with internal and external stakeholders at all levels
Culturally sensitive, with experience in multi-market activations
Ability to work independently and as part of a team
HKProfessional #LI-KY1
Date Posted: 27/08/2025
Job ID: 124865271
關於 Hong Kong Disneyland Resort: 香港迪士尼樂園度假區為不同國籍及年齡的賓客呈獻難忘且獨一無二的迪士尼奇妙體驗。賓客可以在這個奇妙王國裡置身喜愛的迪士尼故事中,在八個不同園區可盡情探索,親身享受各種獨有的得獎遊樂設施及娛樂體驗。賓客更可入住華麗又舒適的迪士尼主題酒店,令旅程更加完美。香港迪士尼樂園全心投入服務香港社區,致力傳揚樂園的奇妙歡樂。樂園透過不同層面的社區服務,關愛社會上有需要人士和家庭,啓發兒童和青少年的創意,更推動環境保護及健康生活。 關於 The Walt Disney Company: Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗