Communications Manager, Global Impact
The Communications Manager (Senior Assistant Manager/Manager), Global Impact builds and operates an integrated internal-external communications platform that advances SGH's Global Impact strategy, while aligning fully with SGH's corporate communications standards.
Job Responsibilities
- Co-develop an annual internal-external engagement and communications plan, outlining clearly the content pillars, key narratives and branding, and leverage enterprise channels and distribution network.
- Articulate the narrative and develop communications guidance and templated decks and materials.
- Demonstrate value of Global Impact initiatives to internal audiences by tailoring narrative and proof points.
- Plan and deliver a cadence across existing communications channels, including SGH Grapevine, intranet news, webinars and mailers, aligned to SGH Comms calendar and standards.
- Package cascade kits for key initiatives and enable content reuse across internal channels.
- Elicit staff input and departmental aspirations through multi-channel engagement, synthesise insights for GIO and leadership.
- Build a champions/liaison network across departments to share updates, surface opportunities, and co-create content.
- Position SGH's Global Impact externally in alignment with SGH Comms direction and Amplifying Mindshare roadmap.
- Run owned channels: SGH Global Impact web pages, newsletters, social media channels. Co-produce with or partner SGH Communications Department for the SGH Hospital of the Future podcast with
- Commission and place thought leadership commentaries in global/public health journals, op-eds or longform for platforms like World Economic Forum Agenda, The Economist; policy briefs and case studies with SGH subject matter experts
- Secure speaker slots, convening opportunities, and content partnerships with multi-laterals, e.g. WHO, Asian Development Bank, ASEAN.
- Plan and execute inbound/outbound delegations including agendas, protocol, briefing packs and logistics in coordination with relevant departments.
- Deliver programme launches and seminar/webinars, capture and publish post-event assets and close the loop with notes and next-step communications.
- Represent SGH and GIO at working-level meetings with regional counterparts.
- Develop a monthly dashboard (web/social, media mentions or share of voice, podcast, downloads, enquiries)
- Contribute to brand-health efforts for priority Asian markets.
- Execute ad-hoc assignments as directed by GIO and CCO.
Job Requirements:
a. Educational / Professional Qualifications:
- Bachelor's degree in communications, journalism, public/global health, international relations or a related field.
- Training or certification in content strategy, digital marketing and analytics, or project management is desirable.
b. Relevant Experience
- 6-8 years in integrated communications (internal + external) within healthcare, international development, or similarly complex settings.
- Proven editorial and channel management across web, newsletters, social media, experience coordinating podcasts/webinars/events.
- Ability to commission, edit and place thought leadership (e.g. commentaries, op-eds, policy briefs) in partnership with subject matter experts.
- Strong stakeholder management in a matrix reporting structure within an interdisciplinary team.
- Comfortable with measurement and dashboards (reach/engagement, media mentions/share of voice) and using insights to refine plans.
- Familiarity with Asia regional health context and multilateral platforms (e.g. WHO, ASEAN, ADB).
- Working knowledge of brand standards, approvals, and compliance.
- Experience mentoring junior contributors.
Personal Characteristics & Behaviours:
- Highly organised and outcomes focused with ability to manage detail while keeping sight of the big picture, reliable under time pressure.
- Excellent writer and editor who produces decision-grade briefs, notes, and decks tailored to audience and channel.
- Self-directed and resourceful operator who navigates ambiguity, manages stakeholders well, and knows when to escalate.
- Diplomatic, culturally aware communicator who builds trust at the working level across clinical, corporate, and international stakeholders.
- Adept at using productivity and collaboration tools to improve efficiency without compromising accuracy.
- Values equity and inclusivity, with curiosity about global health contexts and sensitivities.
