Key Responsibilities
- Develop and execute brand visual concepts that strengthen brand identity and recognition.
- Design cohesive visual experiences across websites, product pages, social media, exhibitions, events, and other brand touchpoints.
- Collaborate with Product Marketing, Social Media, E-commerce, and Product Management teams to translate product strategies into engaging visual narratives and creative content.
- Create and execute campaign visuals, marketing assets, product imagery, and creative concepts to enhance brand awareness and customer engagement.
- Establish and maintain brand design guidelines, ensuring consistency and quality across all channels.
- Support product launches, brand events, exhibitions, partnerships, and other marketing initiatives with innovative design solutions.
- Stay up to date with design trends, consumer experience trends, and emerging AI creative technologies.
- Leverage AI-powered design tools to enhance ideation, content creation, and workflow efficiency.
Required Qualifications
- Bachelor's degree or above in Design, Visual Communication, Multimedia Design, Advertising, Marketing, or related fields.
- 6+ years of experience in brand design, visual design, creative design, or related roles.
- Strong understanding of branding, visual storytelling, and customer experience.
- Proven experience developing and maintaining brand identity systems.
- Strong ownership mindset with the ability to independently drive projects and manage multiple priorities.
- Excellent project management and stakeholder management skills.
- Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma.
- Experience utilizing AI creative tools to improve design efficiency and creative output.
- Strong presentation design and visual communication skills.
- Good communication skills in both Chinese and English.
Preferred Qualifications
- Experience in brand marketing, integrated marketing, or brand experience design.
- Experience in consumer electronics, lifestyle, fashion, travel, or consumer brands.
- Experience designing for websites, product pages, events, exhibitions, or packaging.
- Skills in photography, video production, motion graphics, or creative direction are a plus.
- Strong sensitivity to customer journey and brand experience design.
Why Join Us
At Acer Fashion, you'll have the opportunity to build a fast-growing lifestyle brand while collaborating with diverse teams across product, marketing, and e-commerce. We welcome creative thinkers who are passionate about design, technology, AI innovation, and delivering memorable consumer experiences.
