At Tag, we bring big ideas to life. As a leading creative production and sourcing partner, we work with some of the world's biggest brands and agencies, delivering content at scale to create campaigns that are more impactful, more effective and more efficient.
We believe that the combination of different ideas, experience, backgrounds and skillsets create a great place to work, and we are committed to promoting an inclusive, equitable and diverse culture where each employee feels supported and empowered.
Job Summary:
The Account Director will be responsible for driving the successful operation to lead complex integrated accounts of our key clients within the region where we provide end-to-end creative production services within print & digital and sourcing. It is critical the role has a strong influencing, negotiation and commercial acumen that is able to drive and sustain change while enabling best practice within the client team as well as with the dedicated Tag team.
Responsibilities:
- Fully manage and take ownership of the dedicated client within remit, including managing creative production services across all media channels, ensuring brand consistency and improved speed to market for both regional and global campaign initiatives.
- Establish, develop and maintain long term relationships with key senior stakeholders within the client account and proactively develop new relationships across the account as appropriate.
- Management of the client P&L – ensuring effective use of the yearly budget
- Oversee direct reporting of Account/Project Managers, while working closely with a large on-site and off-site creative production resource base dedicated to the client account to ensure highest quality delivery to our clients
- Undertake relationship building and communications at all levels within the Tag organization to identify opportunities to re-engineer processes and introduce added value services to the contract to maximize our client relationship
- Ensure clear objectives are set and monitored for all members of the team, and act as a role model for all employees responsible for servicing the client operations
- Define clear scope statements with user stories or acceptance criteria, with detail representative of the scale and size of problem, providing clarity to others and translating complex and strategic project requirements across multiple levels. Be willing and able to iterate and evolve design based on new and emerging information
- Align discovery output with product and engineering to guide teams in responding to needs, promoting a collaborative and measurable approach to design
- Develop and maintain a deep awareness of our products and systems and ensure that this awareness drives the discovery and design process
Requirements:
Network Agency Background
- Minimum 8 years experience within a global or regional agency network
- Comfortable navigating matrix structures and multiple stakeholders
- Experience working with regional and/or multi-market clients
- Able to collaborate across agency disciplines (creative, strategy, media, production, social, etc.)
Creative Agency Experience
- Strong understanding of creative development processes
- Experience managing integrated campaigns from briefing through execution
- Able to challenge and elevate creative work appropriately
- Comfortable acting as the bridge between clients and creative teams
Operational Excellence
- Strong Workflow & Delivery Management
- Governance & Structure Building
- Strong Stakeholder Coordination
- Commercial & Operational Awareness
