Working on UE4 Senior Overseas Brand Manager for Shooting Terminal Games

Fresher
9 days ago
Job Description

Roles & Responsibilities

1. Be familiar with the global PC market, combine the core content of the product, and formulate effective strategies for integrated marketing of the PC version of the game to help achieve business goals
2. Based on promotion needs, goals and market characteristics, propose solutions that can Overseas creative events that trigger discussion and attention, and mobilize overseas KOLs to cooperate in realizing creative implementation
3. Explore new gaming PC promotion channels in various countries and regions, and formulate marketing promotion forms and content according to the characteristics of the channels
/>4. Provide relevant support to the distribution/R&D team through market analysis, user research and other means
5. Propose and produce creative and brand marketing materials to achieve marketing communication goals and provide purchase volume Help.

Qualifications

More than 1.3 years of experience in game marketing, familiar with PC promotion work, and those with overseas marketing experience are preferred
2. Love games, especially the FPS category. Have rich experience in PC and console games, and have in-depth understanding of the Steam platform and product experience
3. Have excellent creative planning capabilities, and those with successful promotion cases will be given priority
4. Have excellent project management Ability to independently complete the planning and implementation of the entire marketing case
5. Understand the global game market environment and have good English reading and writing skills.

JOB TYPE

Function

Tencent Holdings Ltd., also known as Tencent (Chinese: &#33150&#x3B;&#35759&#x3B;), is a Chinese multinational technology and entertainment conglomerate and holding company headquartered in Shenzhen. It is one of the highest grossing multimedia companies in the world based on revenue. It is also the largest company in the video game industry in the world based on its investments, with Tencent Games being its subsidiary focused on publishing of games.
Founded in 1998, its subsidiaries globally market various Internet-related services and products, including in entertainment, artificial intelligence, and other technology.Its twin-skyscraper headquarters, Tencent Seafront Towers (also known as Tencent Binhai Mansion) are based in the Nanshan District of Shenzhen.

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