Media Business Manager

3-5 years
14 days ago
Job Description

Roles & Responsibilities

1. Responsible for supporting the company's Internet Financial line product promotion mainly involves media planning and delivery and media purchasing/optimization, including online and offline delivery, brand and performance advertising, etc.
2. Responsible for the operational support of promotion channels, as well as the analysis and mining of channel data , and continuously improve channel efficiency
3. Follow up on internal and external channel promotion tasks, coordinate with projects or channels to plan promotion activities and execution plans, do a good job in channel management and communication, and track activity effects
4 .Have a flexible understanding of media channels, be able to expand media boundaries, and expand cooperation in content marketing and product BD based on traditional performance advertising capabilities.

Qualifications

1.3-5 years of relevant work experience, bachelor degree or above, preference will be given to those with experience in Party A, media agency or financial related background
2. Those familiar with buying volume Basic logic and data system, experience in all-media integrated delivery planning and implementation, experience in effect delivery on large-scale Internet platforms, experience in effect advertising account operation and delivery optimization is preferred
3. Careful work and high data sensitivity , good project management and communication skills, able to independently promote the coordination and integration of internal and external resources, complete cross-department and cross-organization collaboration, and achieve win-win goals for all parties
4. Full of team awareness and execution ability, with work passion and vitality, proactive, good at learning, open-minded, responsible, enterprising, and able to withstand stress.

JOB TYPE

Function

Skills

cross-organizational collaboration
effect advertising account operation
product BD
cross-department collaboration
team awareness
large-scale Internet platforms
data system
media purchasing
online delivery
effect delivery
enterprising
offline delivery
delivery optimization
execution ability

Tencent Holdings Ltd., also known as Tencent (Chinese: &#33150&#x3B;&#35759&#x3B;), is a Chinese multinational technology and entertainment conglomerate and holding company headquartered in Shenzhen. It is one of the highest grossing multimedia companies in the world based on revenue. It is also the largest company in the video game industry in the world based on its investments, with Tencent Games being its subsidiary focused on publishing of games.
Founded in 1998, its subsidiaries globally market various Internet-related services and products, including in entertainment, artificial intelligence, and other technology.Its twin-skyscraper headquarters, Tencent Seafront Towers (also known as Tencent Binhai Mansion) are based in the Nanshan District of Shenzhen.

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