Marketing Strategy Manager (Small and Medium Cities) )

1 . Responsible for coordinating the planning work of life service providers (sinking market service providers) to achieve business goals and help business growth 2. Conduct drill-down analysis based on the conversion effects of category merchants weekday/holiday traffic experts and merchant transaction characteristics, and be able to Find the operating characteristics of node category merchants and formulate merchant node operating strategies based on the characteristics 3. Complete the planning and implementation of the overall node promotion plan based on the characteristics of Douyin transactions in the sinking market collaborate with relevant teams to develop exclusive gameplay mechanisms and be able to recycle projects Implementation data, analyze project implementation effects and overall resource usage efficiency 4. Flexibly use various marketing tools according to node business objectives, and be able to collaborate with products according to different scenarios to improve sinking marketing product capabilities 5. Be proficient in according to big promotion goals Use platform resources, expert resources, merchant resources, etc. to collaborate with relevant teams to improve overall resource utilization efficiency and achieve project goals.

1. Bachelor degree or above, more than 5 years of working experience in the market field, able to build an event management data system 2. Have local life market Priority will be given to students with senior strategic analysis/business planning/market planning and project budget coordination abilities in the field 3. Have resource integration ability/cross-department collaboration ability and proposal ability, and be able to create a good communication atmosphere 4. High commitment and stress resistance Strong, able to make continuous breakthroughs, dare to innovate and pursue perfection at work 5. Understand user consumption needs and provide full marketing link for user acquisition, content transformation, contract fulfillment experience, etc. 6. Have industry marketing/platform promotion related work Priority will be given to students who have experience and understand the key aspects of marketing/promotion.