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HEMA - Member User Operation - Headquarters

Fresh hippo

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5-7 Years
19 days ago
25 Viewed
0 Applied

Job Description

job description

1. Responsible for user retention and repurchase of HEMA membership business, responsible for the repurchase rate, APRU and related indicators of HEMA members 2. Define the growth path of members, explore the needs of HEMA members through data analysis and combined with business judgment, combine with HEMA business characteristics, enrich member rights incentive gameplay, comprehensively enhance member shopping experience, and improve member and platform stickiness 3. Be familiar with the management of the member life cycle, find opportunities from the nodes of member acquisition, growth, retention, recall, etc., and achieve high-value member retention and activity through the implementation of marketing strategies 4. Coordinate the resources of various business lines, and work closely with category, product, data and other teams to ensure the overall project progress and results.

Job Requirements

1. More than 5 years of experience in user operation of e-commerce platforms, preferably with a background in user operation of supermarkets or fast-moving consumer goods categories 2. Strong data analysis ability, good at discovering problems and opportunities from data 3. Have a mature user growth operation methodology, can independently produce user growth strategies and quickly promote implementation to get results 4. Dare to innovate, like to constantly break the status quo to explore new methods and new opportunities.
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Last Updated: 02-07-2024 09:03:28 PM
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