Enterprise WeChat integration Marketing Manager

0-2 years
14 days ago
Job Description

Roles & Responsibilities

1. For the enterprise Develop an integrated marketing plan for WeChat user growth and complete its implementation to enhance the industry influence and conversion rate of the product
2. Sort out and formulate product/brand positioning of key nodes of corporate WeChat, accumulate brand assets, and formulate annual marketing communications Strategy
3. Establish industry influence through content marketing, KOL/media/celebrity cooperation, etc. establish competitive advantages at key nodes and enhance reputation
4. Help enterprises become more innovative through market cultivation and other methods. Highly efficient digitalization.


1. Have strong content capabilities and have created outstanding works in the field of marketing, including but not limited to articles, videos, courses, speeches, etc.
2. Have a market-oriented B-side product marketing, operation, growth experience, or C-side marketing experience and cross-industry experience or entrepreneurial experience, industry insights, and deep insights into different roles within the enterprise
3. Understand the WeChat ecosystem, Have relatively logical thinking ability, good at empathy and thinking
4. Pragmatic, serious, and entrepreneurial spirit.




KOL/media/celebrity cooperation
product/brand positioning

Tencent Holdings Ltd., also known as Tencent (Chinese: &#33150&#x3B;&#35759&#x3B;), is a Chinese multinational technology and entertainment conglomerate and holding company headquartered in Shenzhen. It is one of the highest grossing multimedia companies in the world based on revenue. It is also the largest company in the video game industry in the world based on its investments, with Tencent Games being its subsidiary focused on publishing of games.
Founded in 1998, its subsidiaries globally market various Internet-related services and products, including in entertainment, artificial intelligence, and other technology.Its twin-skyscraper headquarters, Tencent Seafront Towers (also known as Tencent Binhai Mansion) are based in the Nanshan District of Shenzhen.

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