Responsibilities
1. Independently be responsible for the planning and execution of daily Douyin e-commerce membership day IP projects. Provide merchants with node marketing solutions based on brand marketing demands, including investment communication, product rights, advertising, media communication, integrated marketing and other modules 2. Based on industry characteristics, precipitate the crowd operation link of membership day IP to create a benchmark for membership marketing Cases help platform members grow on a large scale 3. Reasonably manage budgets, coordinate internal and external resources, amplify IP activities global resource linkage and increase influence, and promote product capability iteration 4. Based on hot spots and trends, quickly respond and organize relevant marketing activities Topics and events are linked to media resources to amplify IP minds.
Qualifications
1. Bachelor degree or above, more than 5 years of marketing experience in well-known brand e-commerce markets or large e-commerce platforms, and membership Priority will be given to crowd management 2. Be familiar with e-commerce business, have a brand business management perspective, have strong business analysis and event planning capabilities, and have a keen sense of market and industry trends 3. Have good communication skills and a sense of teamwork , able to independently complete project management and collaborate on cross-department project implementation 4. Have good self-motivation, strong innovation ability, enthusiasm for work, and a positive and optimistic attitude.