The Sales & Marketing Executive / Senior Executive is responsible for managing assigned client accounts, driving bedspace sales, securing contract renewals, and supporting sales and marketing initiatives. The role oversees end-to-end customer relationship management and serves as the primary point of contact for operational and commercial matters within the assigned client portfolio.

The incumbent also supports marketing activities aimed at increasing market awareness, generating leads, and promoting the Company's accommodation offerings. At the Senior Executive level, the incumbent will additionally provide guidance and support to the Sales & Marketing team, contribute to team performance, and assist the Sales & Marketing Director in improving processes and service delivery.

Key Responsibilities

Client Servicing & Relationship Management

Manage day-to-day client relationships within assigned portfolio
Address client inquiries, issues, and complaints promptly and professionally
Serve as the primary contact for operational and commercial matters
Build and maintain strong client relationships to support retention and repeat business

Sales Execution & Quotation Management

Prepare, review and issue quotations and proposals
Follow up on leads and convert prospects into customers
Drive bedspace sales and support occupancy targets
Conduct follow-ups with prospective and existing clients on sales opportunities

Contract Management

Manage contract renewals and extensions under Sales & Marketing Director's guidance
Ensure timely execution of agreements and compliance with contractual terms
Monitor upcoming contract expiries and follow up proactively on renewals

Business Growth Support & Marketing Support

Identify upselling and cross-selling opportunities
Support marketing campaigns and promotional activities for the Company's accommodation offerings
Prepare and coordinate marketing materials, presentations and sales collateral
Provide client feedback and market insights to support sales and marketing initiatives
Conduct market and competitor research where required
Support lead-generation activities, client outreach, events or other business development initiatives
Maintain and update relevant marketing content and communication materials where required

Administrative & CRM Duties

Maintain accurate client records and update CRM with sales progress
Prepare and issue contracts, renewals and tenancy agreements
Track and manage documentation workflow
Coordinate with Finance on invoicing, billing cycles and credit notes
Ensure sales and client documentation is properly maintained and filed

Sales Reporting & Pipeline Tracking

Compile and maintain weekly, monthly, and ad-hoc sales reports based on management requirements
Track sales performance metrics such as occupancy rates, client renewals, and new sign-ups
Provide data analytics support to aid performance reviews and forecasting

Client Onboarding & Handover Coordination

Support the dormitory handover process by coordinating with Operations teams
Ensure all relevant documents, such as client information, tenancy lists and check-in documentation, are properly completed and filed
Facilitate smooth communication between clients and internal departments during onboarding and handover

Team Leadership & Coordination

Provide guidance and support to Sales & Marketing Executives
Monitor team workload and ensure timely follow-up on client matters
Promote collaboration between Sales, Operations and Finance team
Assist Sales & Marketing Director in implementing processes and improving team efficiency

Requirement

Minimum ITE, Diploma, or Degree in any field Business Administration or related disciplines preferred
Candidates with strong relevant work experience may be considered in lieu of formal educational qualifications
Minimum 2-5 years of relevant work experience, preferably in Singapore
Proven sales experience in property, construction-related products, or built environment sectors preferred
Experience in hospitality, serviced apartments, dormitory, or student hostel industry would be an advantage
Exposure to marketing, lead-generation, market research or promotional activities would be advantageous
Prior experience in a team lead or supervisory role, or demonstrated leadership potential
Strong communication, interpersonal, and negotiation skills
Ability to multitask, prioritise and follow through effectively in a fast-paced environment
Familiarity with market research, data analysis and reporting
Proficient in Microsoft Office Suite