AVP – Sales (Government & Enterprise)

Department: Sales & Marketing

Reporting To: VP Sales / CEO

Location: Pan India

Travel: Willingness to travel across India as required

Job Purpose

We are looking for a seasoned and commercially driven AVP – Sales (Government & Enterprise) to provide strategic direction and end-to-end leadership to the organization's sales function.

The role will be responsible for driving profitable revenue growth, expanding market presence, strengthening enterprise and government relationships, and leading multi-channel sales teams. The incumbent will own overall sales performance and ensure the effective execution of short- and long-term business objectives through a disciplined, data-driven, and CRM-led sales approach.

Key Responsibilities

Sales Strategy & Business Growth

Define and execute the overall sales strategy, annual operating plan, and go-to-market roadmap.
Drive revenue, margin, profitability, and market-share growth across products, services, and geographies.
Identify new markets, customer segments, business opportunities, and strategic partnerships.
Develop strategies to expand business across underpenetrated territories and emerging sectors.
Forecast annual, quarterly, and monthly sales performance and revenue.

Government & Enterprise Sales

Drive Government Sales across government departments, PSUs, and public-sector institutions.
Build and maintain strong relationships with government stakeholders, enterprise clients, institutional decision-makers, and strategic accounts.
Lead high-value strategic engagements and enterprise sales opportunities.
Develop and maintain C-level and senior stakeholder relationships.
Drive customer acquisition, retention, account expansion, and long-term revenue growth.

Cross-Functional Collaboration

Collaborate with Marketing, Product, Delivery, Finance, HR, and Operations teams to support business growth.
Align demand generation, product positioning, pricing, and customer success initiatives with sales objectives.
Provide leadership with actionable insights on market trends, customer requirements, competitive activity, and pricing movements.
Represent the organization at industry forums, conferences, customer meetings, and relevant business events.

Qualifications

Bachelor's degree in Business Administration, Marketing, or a related discipline.
MBA / Postgraduate qualification in Sales, Marketing, or Business Management is strongly preferred.
Strong proficiency in MS Office – Excel, PowerPoint, and Word.
Exposure to modern sales analytics and BI tools.

Experience & Requirements

12–15 years of progressive sales experience, with at least 5 years in a senior sales leadership role.
Proven experience managing multi-channel sales teams, including Field Sales, Inside Sales, and Bid/RFP Management.
Government Sales experience is mandatory, with established relationships across government departments, PSUs, and public-sector institutions.
Demonstrated experience in P&L ownership, revenue growth, margin management, and achievement of sales targets.
Strong experience in Enterprise / B2B Sales and strategic account management.
Proven expertise in RFP, tender, bid management, contract negotiation, and enterprise deal closure.
Hands-on experience with CRM-driven sales operations, pipeline management, forecasting, and sales analytics.
Strong experience in building and managing geographically distributed sales teams.
Excellent leadership, executive presence, communication, negotiation, and stakeholder-management skills.
Strong strategic thinking combined with execution discipline and commercial acumen.
Willingness to travel across India based on business requirements.