Our client, a leading global technology organization, is seeking an experienced APAC Social Media Marketing Specialist responsible for leading regional social media strategy, creator and influencer marketing, content planning, and cross-functional campaign execution to drive audience growth, engagement, and brand impact across multiple markets.

This is a contract role ending on 22 Feb 2027.

Responsibilities

Lead and execute social marketing campaigns across APAC markets to drive brand awareness, engagement, and audience growth.
Develop and manage social media content strategies, editorial calendars, and content plans across key platforms.
Partner with local market teams to deliver impactful campaigns around product launches, creator initiatives, artist programs, and cultural moments.
Plan and execute influencer and creator marketing programs, including agency and partner management.
Work closely with Product Marketing, Brand Marketing, Go-To-Market, and Creative teams to align campaigns with business objectives.
Manage external agencies, content creators, and vendors to ensure high-quality campaign execution.
Monitor campaign performance, analyze social insights, and recommend optimizations to improve results.
Identify emerging social trends, platform opportunities, and audience behaviors to strengthen marketing effectiveness.
Track and report on campaign performance, engagement metrics, and overall marketing impact.
Support the development of innovative social content and marketing initiatives that enhance brand presence across the region.

Requirements

8+ years of experience in social marketing, digital marketing, or integrated marketing, with a strong track record of managing large-scale regional campaigns across APAC.
Expertise in media planning, social media marketing, content strategy, brand management, and marketing communications.
Bachelor's degree in Marketing, Communications, Business, or a related discipline.
Experience working with external agencies, vendors, and cross-functional stakeholders.
Strong project and campaign management skills, with the ability to manage multiple initiatives, stakeholders, agencies, vendors, and budgets simultaneously.
Strong stakeholder engagement, leadership, collaboration, and communication skills, with the ability to work effectively across cross-functional teams.
Proficiency in CRM and marketing technology platforms, with the ability to leverage data for campaign optimization and business decision-making.
Strong commercial acumen, including budget planning, forecasting, and performance tracking to drive business outcomes.

APAC Social Media Marketing Specialist (contract role)