Want to revolutionize the future of education and do meaningful work that transforms future generations lives

Crimson Education is a global EdTech company founded in 2013 with the idea that through personalised education and technology, we can transform students into the world leaders of tomorrow. We're the world's leading college admissions consultancy, with over 1,330 Ivy League offers and 2,140 to the US Top 15. With a passionate team of 800+ that's rapidly expanding across 30 markets, our unique tech platform connects expert-led guidance and proven data-driven strategies from 3,000 tutors and mentors with students worldwide. We help ambitious students unlock their dream career pathways, and Crimson students are 7x more likely to get into the Ivy League. What sets us apart is our unmatched scale and expertise. We have the largest team of Former Admissions Officers and College Counselors globally. Every student is matched with a carefully-chosen team of admissions experts who laser focus on different parts of their college application — from essays to extracurriculars — ensuring every detail is expertly executed. Valued at over $1B NZD and backed by over $147M NZD in funding from top-tier global investors, including Tiger Global and Ice House Ventures, we are just getting started. We were recently featured on the front page of the Wall Street Journal. Read the article here.

To support our students, we have built / purpose for the role

This is a full-time, hybrid role based in Singapore. Open to Singapore citizens and permanent residents only.

What are the main responsibilities for this role

Lead end-to-end marketing campaigns, from ideation and content creation to launch, optimization and performance analysis
Create engaging content across social, email, digital ads, video and website
Collaborate with product, sales and service teams to translate program offerings into clear, compelling campaigns
Manage creative production by briefing designers and overseeing visuals and video content
Track and optimize campaign performance using key metrics
Own timelines and budgets to ensure smooth, high-quality delivery

What skills and experience are required

Bachelor's degree in marketing, communications, journalism, English or a related discipline
1–3 years of experience in branding, content marketing, PR or advertising roles, either in-house or at an agency
Proven experience creating and managing content across channels (social, email, web, digital, video, etc.)
Strong writing, editing, content structuring and design skills, with attention to clarity, accuracy, tone and visual consistency
Experience working with designers, videographers or agencies to produce content assets
Comfortable managing content pipelines and calendars, from briefing to review to publication
Familiar with content performance metrics (e.g. engagement, CTR, conversion) and using data for optimization
Interest in education, student outcomes or global learning pathways; familiarity with admissions and international education systems is a plus

Why work for Crimson

Rapidly growing start up, with a flexible working environment where you will be empowered to structure how you work
Limitless development and exposure - our internal promotions/role changes made up 33% of all recruitment last year
$1000 individual training budget per year, we love to Level Up (it's one of our core values)!
Psychologist on staff
Insightful fireside chats and workshops to help support our high-performing and ambitious team
Radical Candor is a feedback approach we live by
We're a global player with 28 markets (and growing) across the globe. Most roles have the option to work from one of our many offices or remotely!

If you're passionate about growing in a fast-paced, collaborative environment and want to work with cutting-edge technology, then we'd love to hear from you!

Please keep an eye on your spam/junk email folder for correspondence from Team Tailor.

Marketing Executive (Content & Campaigns)